INTEGRATED MARKETING
Helping hospitality brands grow with connected strategy, campaigns and commercial thinking.
We creates integrated marketing strategies for restaurants, bars, hotels and lifestyle brands, bringing together brand, communications, campaigns, partnerships, digital, social, content and guest experience into one clear plan.
We understand that hospitality marketing works best when every touchpoint supports the same goal. From a launch campaign and local awareness drive to an always-on marketing plan, every piece of activity should help people understand the brand, choose the venue and come back again.
£5.2M
REVENUE FROM EMAIL MARKETING
35%
REVENUE GROWTH
300K
BRAND PARTNERSHIP INVESTMENT
Helping Hospitality Brands Grow With Integrated Marketing
Strong marketing gives hospitality brands direction.
It helps define what you want to be known for, who you need to reach and how each channel should work together. For restaurants, bars and hotels, this might mean increasing bookings, building local awareness, growing private dining enquiries, launching a new venue, strengthening brand positioning or creating a clearer campaign plan.
If marketing feels disconnected, activity becomes harder to manage and harder to measure.
We help hospitality brands create joined-up marketing strategies that connect the brand, the guest journey and the commercial goals behind the business.
Integrated Marketing Services
Marketing Strategy & Consultancy
We create clear marketing strategies that help hospitality brands understand what to say, who to reach and how each channel should work together.
This can include marketing audits, customer journey reviews, audience mapping, campaign planning, commercial recommendations, launch strategies and ongoing consultancy.
Digital Marketing
We help brands grow online through digital activity designed to improve visibility, drive bookings and support measurable performance.
This can include SEO, AEO, GEO, paid media, website consultancy, booking journey reviews, CRM, email marketing, reporting and analytics.
Brand & Creative
We shape how hospitality brands look, sound and show up across every touchpoint, from campaigns to in-venue assets.
This can include brand positioning, tone of voice, visual direction, campaign creative, menus, digital assets, event materials and content direction.
PR & Influencer
We connect hospitality brands with the right media, influencers and partners to build awareness, credibility and conversation.
This can include press office support, launch PR, media relations, influencer outreach, hosting, collaborations, campaign storytelling and reputation-building activity.
Social & Content
We help hospitality brands stay visible and relevant through social media, storytelling and content that makes people want to visit.
This can include content planning, copywriting, photography, video, reels, community management, paid social, campaign assets and social reporting.
Partnerships & Activations
We create partnerships and activations that bring brands to life and give audiences a reason to engage.
This can include brand collaborations, local area marketing, seasonal activations, launch events, chef partnerships, lifestyle tie-ins and experiential campaign ideas.
How We Work
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We start by understanding your brand, audience, guest journey, current marketing activity and commercial priorities.
This gives us a clear view of what is working, where activity feels disconnected and where the strongest opportunities sit across PR, digital, social, content, creative and partnerships.
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We build a joined-up strategy that gives every channel a clear role.
This means aligning the brand message, campaign direction, content plan, digital activity, PR opportunities and guest communications so everything works towards the same goal.
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We bring the strategy to life across the channels that matter most.
This can include campaign planning, PR and influencer activity, social and content, paid media, email marketing, partnerships, creative assets and launch or seasonal activity.
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We review performance, audience response and commercial impact to understand what is working and what should happen next.
This helps keep the marketing focused, useful and connected to the wider goals of the business.
Frequently Asked Questions
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Integrated marketing is a joined-up approach where every channel works together around one clear strategy. For hospitality brands, this can include PR, digital marketing, social media, content, creative, partnerships, CRM, campaigns and guest communications.
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Hospitality guests rarely make decisions from one channel alone. They might see your social media, search for you on Google, visit your website, read a review, receive an email or hear about you through PR. Integrated marketing makes those touchpoints feel connected and more effective.
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An integrated marketing agency brings strategy, creative, digital, PR, social media, content and campaigns together into one joined-up plan. The aim is to make every channel support the same brand message, audience and commercial goal.
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Yes. Toast can support PR, influencer activity, digital marketing, SEO, paid media, CRM, email marketing, social media, content creation, creative, partnerships and campaign planning as part of one integrated strategy.
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Yes. Toast creates integrated marketing strategies for restaurants, bars, hotels, pubs, hospitality groups and lifestyle brands, including launch plans, annual strategies, campaign plans and ongoing marketing support.
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Yes. Toast PR and Marketing Studio is based in Marylebone, London, and works with hospitality and lifestyle brands across London, the UK and internationally.
Built Around Brand, Audience And Action
Integrated marketing is not about doing everything at once. It is about making sure the right activity happens in the right way.
For some brands, that means refining the positioning and tone of voice. For others, it means building a launch plan, creating campaign ideas, improving partnerships, supporting an in-house team or bringing digital, PR, social and content into one clearer strategy.
Our approach is built around three things: what the brand needs to say, who it needs to reach and what action it needs to drive.
Get in touch
We’d love to hear from you!